- Should my video be part of my free standing home web site for the world to see?
- Should my video be 1 of 3 dedicated virtual tours on the MLS
- If I do have a video, should it run in streaming 4K HD, 120 FPS as its highest resolution?
- Should my video be a true video, or should it be a video of the existing still photos?
Less than 10% of agents use video but it grabs great attention as it is the only marketing piece that lets a potential buyer just sit back and watch. It is labor intensive and requires a knowledge of equipment, specialized software and internet expertise. It is a great way to get a true feeling of being inside of your home. The video is taken using a steady cam for super smooth, motion video.
Video is shot in 4K at 120 FPS. Video is edited with many of the same filters as your still photos with emphasis on white balance, back lighting and stabilization. Your video can also have unlimited super-imposed text overlays. If there are neighborhood parks or other areas of interest around the property, these should also be included. The goal is to market the entire “lifestyle” of your home, not just the structure.
This piece of marketing alone is huge in consumer satisfaction and needs to be a part of any home marketing plan.
I’ve seen enough, take me to the plan summary “My Plan vs Their plan”
Windermere RE West Campus Inc
Unfurnished home in a beautiful park-like setting
Waterfront home with timber frame construction
Your video is part of your custom home web site AND a dedicated virtual tour on the MLS