Should my home have its own custom Web Address to be used by me, my agent, and accessed as a link on various internet sites and other marketing pieces?
Your home needs to have a professional look. Your own web address is a nice addition and can be used to link to your home web site from business cards, flyers and various links on the internet including Windermere, Google, Realtor, Zillow, Trulia.
A home with a custom web address is easier to remember and gets used more often. A custom web address projects a sense of value and professionalism about your home. It makes you stand out from your competition and gives a potential buyer one other thing that is different about your home.
Your custom web address is also linked directly to your listing on the MLS. Very powerful!