- Should my 360 tour be part of my free standing home web site for the world to see?
- Should my 360 tour be 1 of 3 dedicated virtual tours on the MLS
- If I do have a 360 virtual tour should it be something other than what is viewed as the “industry standard”?
I’ve seen enough, take me to the plan summary “My Plan vs Their plan”
Windermere RE West Campus Inc
The MLS, as of 2020, has also expanded the amount of virtual tour links from one to three. So your home web site, your video and your 360 virtual tour all have dedicated media links on the MLS
The fact that buyers spend more time on listings with 360 virtual tours, and are more engaged in the process should be reason enough to eliminate any thought of listing your home without this element included. The statistics on the viewer-ship of homes that include this technology is staggering. Real estate listings with 360 virtual tours get 87% more views. Planet Homes “Trend Study” concluded that 75% of potential customers and visitors consider a virtual tour to be a major decision making tool before proceeding on a purchase. It is clear that virtual tours are now a vital part of marketing both businesses and homes.
The combination of a full unlimited photo shoot, plus an unlimited video shoot, and an unlimited 360 tour shoot is generally not something offered by listing agents. And the 360 tour example shown here is not something that could be replicated anywhere else. It is unique and different and a good representation of what I try to accomplish with every seller.
Furthermore, the home could be 700 Sq Ft or 7000 Sq Ft. It does not matter as the approach and process is exactly the same
- Localized production of 100% of the process through a desktop program and my own hosting
- Total creative control over the look and feel of EVERY aspect of the tour. 100% customized
- All encompassing tour with home description, still photos, video and 360 tour all in one presentation
- Easy optional navigation to any panorama instantly (the ability to jump anywhere in the tour)
- Local editing and customization of images with the same workflow as your still photos
- Tour Archive Copy compiled into a single “tour.exe” file that is given to you and can be viewed for life
- Background music that can be customized to the look and feel of your property
- Tour panoramas can be linked indoors and outdoors moving seamlessly all over the exterior and interior of any property size. (This is a big deal as the alternative product is indoor ONLY)
- Customized tour Icon (navigation sets) to match the look and feel of the property
- Ability to link to Drone 360 images or 360 video and then back down to multiple ground locations
- Still AND video panoramas seamlessly linked within the same tour for capturing lakes, streams and other features that move or make sound; great for waterfront homes
- Info Hotspots anywhere in the tour that “pop-up”: includes: text pop-up, close up detail photo pop-up of important items, video pop-up about home features, web link pop-up. Anything you can think of!
- Non “pop up” Text super imposed anywhere in the tour pointing out aspects of the property. Like other elements, text can be affixed to a spot that moves with the tour navigation (like text painted on a wall)
- Super imposed live video on TV screens where a room has a TV monitor in the image
- Superimposed live fire in fireplaces, for an additional sense of being there
- Other live effects such as lens flare and weather related items like raining and snowing
- Mixed time exposure panoramas that fades back and forth between day and night
- The ability for your listing agent to conduct a “Live Guided Tour” of your home to anyone in the world
I added 360 tours to my included services in 2019. The importance of 360 tours is no longer debatable. Their usage has exploded in over the past few years. The 360 tour facts link above make it clear! You MUST have a 360 tour of your property to compete with the rest of the market.
When I researched 360 tours, I found that the product most agents use fell short in what I wanted to accomplish. Just like the proprietary nature of the Iphone that drove me to switch to android, I knew there had to be a product that would fulfill the needs I felt to be important. After weeks of trying different things, I came across a product that went way beyond my expectations; so much so, that I cannot even use many of tits capabilities.
The learning curve was tough with lots of trial and error for sure; but more than 5 years into it has brought me to a high level of 360 tour photography and production. Here is a list of what my tours include, that the industry standard product does not include!
As in this tour featured here, I put this all together by first identifying the items and features that will go into the presentation, room by room. Then the panoramic images for the tour are taken with special 360 cameras an lenses.
Pop up photos and videos are taken with traditional equipment and isolated from the rest of the still photos in preparation for linking to each room and hot spot within the room. There are also other benefits of our 360 virtual tours that I will explain in more detail but there are two worth mentioning here.
First, your tour will be yours forever. I will publish you tour to an .EXE file for you to keep and play far as long as you want….. It’s yours for life!!!
Second, I have the ability to do a live guided tour of your home with anyone, anywhere, from within the tour! I can do this with unlimited participants. How about a virtual open house!
